#NewBloggers 101, Book blogging, Discussion, Edelweiss, NetGalley

How Do I Make A Good Edelweiss Or NetGalley Profile? Part 2 of #NewBloggers 101 post series

Welcome to part 2 of the #NewBloggers 101 post series! Last time, we talked about when you should start requesting ARCs (advance reader copies) at all, and today? We’re going to talk about how to start doing it. So how do you make a good Edelweiss or NetGalley profile? Let’s start at the bottom and make it fun! Short quiz about how much you actually know about requesting books! But before that, if you want to find the other #NewBloggers 101 posts, just expand this list:

Expand List

2019 (1)2018 (17)

The NetGalley and Edelweiss Sorting Hat

  1. Do you know what NetGalley and Edelweiss is?

    • If YES, proceed to next question.
    • If NO…

      NetGalley and Edelweiss are platforms where you can request advance reader copies of books in exchange to your honest review – technically for free (you pay for it with blood, sweat and tears!) It’s where a lot of book bloggers get good as early as a half a year before they come out! Yes, you can join – I suggest clicking those links in the question and simply signing up. NetGalley is fairly simple to navigate, and you shouldn’t have any problems. Edelweiss can be a challenge for some, cause it’s not simply a requesting platform – it’s also a platform where book sellers get books and publishers release their upcoming books catalog! It can be daunting at first, but no worries – we’ve got you covered! At the end of this post I will be redirecting you to resources about how to navigate and understand Edelweiss better.

  2. Have you already tried requesting books?
    • If YES, proceed to the next question.
    • If NO…

      Requesting on both platforms is quite simple. You pick a book you like, you hit the button. In Edelweiss, you can also specify why you want the book or why you’re a good candidate for reviewing it, which can help! I will also be redirecting you to content where this is talked about at the end of this post, don’t worry! What you need to keep in mind when requesting, though, is to not let it get out of hand. NetGalley has a feedback ratio, where publishers can see how many books you’ve read, out of the ones you’ve received. Based on that, they can decide you’re a juvenile delinquent a person who struggles with their responsibilities, and not grant your request! Ideally, you should review or at least give publisher feedback on why you didn’t review for all your books, but 80% is still a very good ratio. You should worry if your ratio is lower than 50%. As for Edelweiss – while it does not have a ratio as such, it’s still not good overloading yourself with books, as you’ll struggle and might even have to join my State of the ARC meme or #ARCsAnonymous group to keep up with your stack. #TheStruggleIsReal

  3. Have you been granted all the requests you want? Are you positively drowning in books?

    • If YES, what are you even doing here?? 😂 you’re a NetGalley / Edelweiss wizard!!!
    • If NO…

      Well, you’ve come to the right place. Cause I’m going to cover the ways you can make your profile reflect that you’re awesomesauce an amazing and responsible blogger who will surely fulfil the publishers’ needs!

So How Do I Bling My Edelweiss And NetGalley Profile?

Throw some glitter on it.

No, but let’s get serious here. While throwing glitter is always awesome, I’m not sure they’ve implemented that the Edelweiss or NetGalley profile systems yet. (I believe it’s only a matter of time though. Don’t you?)

The Main Points Of A Good Profile

Imagine you are a busy publicist. You basically have no time to eat and sleep. And you have to handle all of these book requests, that, honesly, probably just drain the life out of you, cause honestly, there are just so many bloggers, you sometimes just feel the publishing industry is sitting on a huge anthill.

Are you imagining?

Now, consider you’ve just received 76 book requests. (If you’re VERY GOOD at this whole imagining thing, imagine that you’ve received 265.) Your coffee is rapidly cooling, you have a conference call scheduled in about 15 minutes, and you’ve got to look at all of these goddamn requests. What’s the thing you want to see?

Chances are, you’ll want the profile you’re reading to be:

  • relatively short, I don’t need ALL YOUR STATS, holy lord (it is a fact that after seeing about 10 lines of numbers we just stop paying attention)
  • but you still want to see how many followers the blog has
  • social media links are nice, but both NetGalley and Edelweiss have special spots to fill them into, so if the bio repeats them? There’s only so long that coffee is gonna be hot ya’ll
  • however, social media followers don’t take up that much space!
  • the internet is wild, the book you rep is most likely just for one region, so seeing some follower regions couldn’t hurt
  • it would be nice to see what books they typically review (Do you want your scifi book review on a strictly romance blog? Sometimes you do. Sometimes you don’t.)
  • does this blogger run some groups, participate in some street teams? (Guess I should put that on my own, huh…)
  • what makes this blogger special? Do they champion a cause?
  • do they look even remotely professional..? (We like to be fun and whimsy in the book blogging community, but remember, publishers are professionals. The photo with you in cat eats and whiskers is probably not the one you should use.)

The list could go on, but I think this is roughly it. Now, I have heard that a lot of people do not get approved on Edelweiss! For some reason, I get approved on Edelweiss quite a bit..? I have looked at people’s profiles, and found them pretty much the same as mine, with the one key difference – theirs is riddled with links and numbers. Theirs is long. Remember, the person reading your bio is a person. Just like you. If your bio makes your head swim with the numbers, 99% says it’s going to make the publicist’s head swim too!

Now I’m not saying that my profile is perfect! Which is why I’m not going to just give an example of my profile. I’m going to give several bloggers’ profiles as examples!

My NetGalley Profile

netgalley profile

Nicole’s @ Feed Your Fiction Addiction Profile

Nicole has blogged about starting out on NetGalley before and you should also read that post for further info! This here is her NetGalley profile:

Heena’s @ Heena Rathore NetGalley Profile

I hope Heena does not mind me borrowing her profile for a bit, but also, go check out her quite extensive list about what to tweak on your NetGalley profile, which includes putting your email on it (although I’d make sure to remove @ so you don’t get spam botted!):

What About Edelweiss?

The Edelweiss profile has some minor differences. First of all, you should check out Lucy’s @ That Book Gal guide to Edelweiss. She has kindly agreed to help out our #NewBloggers group by posting one! So that should help you figure out the ins and outs of requesting books on Edelweiss, and let me talk about what you should do about your profile.

As for the profile text itself, you can keep it the same as NetGalley! Simple, huh. You will find your profile at the top of the dashboard:edelweiss profile link

And then you just fill it out, copy pasting the text into the text box:

edelweiss profile example

The rest you will do when requesting the book for the first time, and it will save your preferences for the next time! So if you click request (more about that in Lucy’s post), this is what comes up:

edelweiss profile

The two important parts here are the strength of your profile and why you are requesting this title. I’ve explained roughly what you need to write in the ‘why’ part (mostly, it needs to be about why it’s good for the publisher to give you the book rather than why you want it!) As for the profile, if it says anything other than “Excellent”, click on the little pencil symbol beside it. This is what comes up:

profile strength

You’ve already filled out the overview before, so now just head onto the ‘Links’ section and add your social media! (Have you noticed there’s a message at the bottom, saying that you should rather leave links in the links section than in the text? This is what I’ve mentioned before!) And you’re done. Now you can request books.

There now, was this so hard?

(I really tried to find a different GIF. Alas.)

And that should cover you! Now don’t forget to go read Lucy’s post about how to use Edelweiss, as well as the other posts I listed in this guide! If you want to join the #NewBloggers support chat group, just drop me a comment here or a DM on Twitter.

If you enjoyed my post, please take a look at our Family’s Etsy shop! Thank you for your support for our family business ❤️

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[…] about the signup process and getting started. Wondering about how to polish your profile? Check out this post on the amazing, the wonderful, the beautiful Avalinah @ Avalinah’s Books‘ blog! […]

Sim @ Flipping Through the Pages

Nice post Evelina. This will really help the new bloggers to setup their profiles on NetGalley and Edelweiss 🙂 As you know I just started Edelweiss and today I was trying to update my profile. But for some reason I was not able to update my links, don’t know why. Somehow, the social icon links were not clickable. But I’ll try again 🙂

Sim @ Flipping Through the Pages

It worked for me afterward 🙂 They seriously should have avoided Ajax page call considering the size of their website.

3 years ago

This is such a helpful & insightful post Avalinah, thank you for sharing! I myself have had pretty good luck with both platforms *knock on wood* lol, but I’m here to learn something new just in case, and that I did! My profile is set up similarly to yours with the exception that I didn’t include my Total Audience. Whelp, I just fixed that cause it can’t hurt amirght? haha! thanks again & happy reading & requesting! 😉

Camilla @The Reader in the Attic

Well, this sure was super helpful. I feel that I’m quite okay on a general view with my Netgalley profile, but tonight I’m gonna try to adjust it a bit more. And to sign up on Edelweiss too *.* I just give a quick look to the catalogue and it’s full of super amazing title. I’m so bumped. This was really an amazing idea. Also because some little details are useful and needed but sometimes taken forgranted.

Aimee (Aimee, Always)
3 years ago

This is a really informative post, lovely! Definitely sharing it for newbie bloggers on Twitter! <3

Sophie Eloy
3 years ago

As I’ve just said on Discord this is an excellent post Avalinah and I will change my Netgalley profile now LOL THANK YOU!

Rosie Amber
3 years ago

This is really useful, thank you.

Stephanie Jane
3 years ago

I’ve never used Edelweiss, but love NetGalley. Your advice about not requesting too many books is spot on! I have a firm rule about not requesting new books until I have uploaded at least as many reviews of books I already have. Actually it’s more of a guideline that it occasionally follow!!

I have found that requesting niche books means I am far more likely to be approved – although I accept that Russian novels in translation and Ethiopian biography might not be everyone’s cup of tea. Great for those diversity stats though.

Olivia Roach
3 years ago

This is going to be such a useful post for a lot of people and newbie bloggers! So good for you to compile all of this together. And the ‘some things we don’t talk about’ in the Netgalley profile photo made me smile. We understand 😉

Trish @ Between My Lines

I’ve had to figure all this out of the years the hard way, but I think it will be an excellent resource for any newbie book bloggers. Nice work!

JJ @ This Dark Material

Thank you so much for this! My profile descriptions weren’t too bad, but this really helped me streamline them. I hadn’t given that much thought to a publicist’s mindset, so a block paragraph bio probably wasn’t the best format. My updated profiles are much easier to scan (and update, on my end) now 🙂 Another wonderful post, Evelina!! ♥

Daniela Ark
3 years ago

oh the blogging community is so lucky to have you! Thank you for creating all this helpful content! One day I’ll have to try Edelweiss again. for some reason I didn’t find it user friendly or intuitive and since NetGAlley proved to be more than a hand full for me I never went back to try.

Lexxie @ (un)Conventional Bookviews

Awesome post, Evelina! It’s very informative and easy to read 🙂

Vicky Who Reads
3 years ago

This is great advice for new bloggers! It’s also helpful to learn that some publishing imprints just don’t like you, and it’s good to accept it and move on.

I know Edelweiss is very temperamental; I get approved nearly all the time (except by one imprint 🙁 ) but I know other much more established bloggers have never gotten approved, which is really weird!

3 years ago

This is a good reminder to take another look at my NetGalley profile (I find Edelweiss too much trouble to bother with). Sometimes it isn’t about your profile. Tor and Orbit denied my requests for years. As it happened, I connected with an author from each on Twitter, sent the publisher a direct request for their books, and asked them to put in a good word for me. Not only did that work, but lo and behold, Tor and Orbit started approving (at least some of) my requests. By the way, I’m a little leery of putting my preferred genres… Read more »

Ashley Rae
3 years ago

This is very helpful for those just starting out! Great information.

Ivyclad Ideas
3 years ago

Are follower counts a big deal for this then? I’ve never requested before, but it’s one of those things I might try after I’ve left uni…except I’ve never really bothered about follower counts or how to increase them so my numbers might be too small.

3 years ago

I read this earlier, but didn’t get a chance to comment. This was actually really helpful and prompted me to go look at my Netgalley profile. I forgot that I only had one sentence that said something about how much I love books, lol, so I deleted that and made it more professional-sounding. I also changed my photo on my profile to one that shows a hint of a smile, because sometimes things like that help. I don’t know. I did a complete overhaul, but I’m happy with it now, so thanks! 😀

3 years ago

Really? Huh. Maybe if I c&p the link here? Idk.

3 years ago

Ahhhhhh, okay. On it. 🙂

Shannon @ It Starts at Midnight

Oooh this is very helpful! I quite wish I had something like this when I was first trying to make these profiles- it seemed like back in the day (I am SO dating myself here hah) the blogging community held this stuff like a tightly guarded secret! Only a handful of people would even discuss it privately, so I am so glad that things have changed and people are so helpful toward each other! This makes my heart happy- and it makes me happy that my profiles aren’t like, vastly different than everyone else’s! Actually, mine and Nicole’s could be… Read more »

3 years ago

This, right here, is super helpful! While my Netgalley profile seems fine, according to the amazing examples this post has given, I definitely have to work on Edelweiss LOL. Especially what to write in the review request, I just can’t ever make up my mind bout why I’m specifically requesting that title, now though I have a few questions to answer while doing that so yay! Thanks, again, Evelina for this series as a whole, and if I haven’t already said that, you’re super supportive <3

3 years ago

Thanks for sharing this! Awesome info. I have a NG account but have never used it, and haven’t been to Edelweiss, so this will help me a lot. 🙂

Sim @ Flipping Through the Pages

I commented here yesterday, but I can’t see my comment here? 🙁
Well I just wanted to say that this is a wonderful post and will surely help to the new bloggers. And I have set my Edelweiss profile now 😀 Lol, I was actually scared from it but after reading yours and Lucy’s post, now I am feeling much better about Edelweiss 😀

Anne Clarence
3 years ago

Oh my god I’m so glad I found this! This is amazing. And with Netgalley now gone (after ditching us), this will be the next new thing for international bloggers. You’re amazing Avalinah!

Kei @ The Lovely Pages Reviews

This is great for new bloggers, I used to obsess over my NG profile but fun fact, my Edelweiss profile is completely blank apart from a URL and a name because back in the days the dashboard was so hard to navigate so I didn’t even bother and I still got books I never thought I’d get which is odd…but the new one is super easy!

Laura Thomas
3 years ago

What a terrific post. I was waiting for this! And I see I’m going to be making a couple of trips to tweak some profiles. LOL Thanks bunches for sharing!

3 years ago

This post has been so informative! I’m bookmarking this one so I can refer back to it if I ever sign up for NetGalley or Edelweiss.

Stef (Jetpack)
3 years ago

This is a great step-by-step guide, Evelina. Well done!

3 years ago

This is such a great post – been waiting for it, of course. It also made me realize how unprofessional my profile was. Basically I was too lazy to work on it when I first started and only wrote one line, that had nothing to do with me reviewing books. Definitely will work on it tonight!

Thank you!

3 years ago

Thank you for this post 🙂 I’m bookmarking for future use (as in, probably this weekend haha) when I login to Edelweiss again!

3 years ago

Great post as ever. I think it is time I updated my bios at EW and NG, not that I use them much.

Becky @ A Fool's Ingenuity

I don’t actually need the tips in this one as I do use Netgalley and Edelweiss (although I am still daunted by Edelweiss) but I love how this post as it is a great introduction of how to put your best self on those sites and increase the chances of getting approved for books. Great tips, we’re all guilty of forgetting to include important details on our profiles.

The Weekend Post #4: Enjoying the Snow – Cheeky Lines
3 years ago

[…] How Do I Make a Good Edelweiss or NetGalley Profile? by Avalinah’s Books – let’s just all agree that I will probably share […]

herding cats
3 years ago

When I’m doing approvals there the first thing I look at is feedback ration and that they are actually active and posting on their blog or goodreads where they claim and on a regular basis. So many have 5% feedback and keep requesting…nope! No matter how pretty the profile they aren’t getting approved. lol

herding cats
3 years ago

Yes, that’s my job 🙂 I’m an assistant for authors so do all that behind the scenes kind of stuff. Yeah on Edelweiss you’re just luck of the draw I think. It’s more a who you know kind of thing or hoping that your profile catches their eye. lol


[…] Avalinah’s Books answers the question How Do I Make A Good Edelweiss Or NetGalley Profile? […]

My Week in Review 2018 #2 | Life Among the Pages
3 years ago

[…] discusses how to set up your Net Galley and Edelweiss profile in her #NewBloggers 101 series on Avalinah’s Books. Austine of NovelKnight Book Reviews […]

3 years ago

I’m so glad this post exists haha I remember when I was relatively new and how intimidating Edelweiss was! Loving your new series, Evelina! <3


[…] starting out with NetGalley and/or Edelweiss? Evelina from AvalinahsBooks answers introduces you to them as well as answers some beginner […]

Karen Blue
3 years ago

Yes! This post is so important for new bloggers! Thanks so much for taking the time to be so helpful for newbies. I do wish this had been around when I was starting out. Not surprisingly, my profile on NetGalley is almost identical to yours, with all the same stuff like my most recent stats and my social media profiles. I did recently change the picture though to reflect my endeavor.
Thanks for sharing all this good information!

Jackie B.
3 years ago

Gurl. I feel like there is nothing more I can add other people haven’t said above. I love this post. I know you and I have personally spoken about this a few times before, so it’s not all that new to me. But it is still a great refresher! I love how clear and concise you make everything. Personally, I only use NetGalley. I can barely keep up with my ARCs as it is. I don’t know how you manage! I’m blown away by the number of platforms you use to promote, review, and blog. You are amazing and I… Read more »

Amanda @Cover2CoverMom

This was such a helpful post! So I joined NetGalley back in 2016 and made the rookie mistake of requesting hundreds of books… Why? Who the hell knows. Anyways, 76 approvals later here I am. The worst part is that many of the titles I am not really interested in reading… Fail. I will be at the 40% ratio after I write a few pending reviews. I am determined to clear these books out and NEVER make that mistake again lol So once I get my shit together I will definitely be updating my profile since it is very much… Read more »


[…] » Evelina @Avalinah’s Books talks about creating profiles on eGalley sites → How Do I Make A Good Edelweiss Or NetGalley Profile? […]

Cait @ Paper Fury
3 years ago

*throws coffee in own face* So my profile is like THE SAME AS YORUS. And I just get mass declined the whole freaking time so…I’m just going to go cry now. I will work on that box of the “why do you want this” a bit more though. I usually say something about why I’m enthusiastic to review the topic, but maybe if I link to a previous review or something?? IDK. I LOVED THIS POST THOUGH AND AM SAVING IT.

3 years ago

This is a really great guide! You always do such great informational posts. 🙂 I’ll definitely be looking over my NetGalley and Edelweiss profiles soon to catch up and improve my percentage, and will definitely be applying some of the tips you outlined here. Thank you!

Lashaan Balasingam
3 years ago

Absolutely marvelous and incredibly useful post, Evelina! 😀 I loved the examples and even more the humour. 😉 I think I have accounts on both but haven’t touched it much, especially Edelweiss hahah But I know that now I have exactly everything I need if I ever want to venture in that world of reading!

P.S. I noticed there’s some kind of new subscribe thing under the wordpress follower thing. Feedly? What made you add that? Is it something that is becoming more and more popular among bloggers? 😮

Lashaan Balasingam
3 years ago

Hahahhah it’s not because of that huge number of followers that each and every one of them aren’t valuable to us!! 😛 A lot of them are “dead” followers though (they don’t blog, don’t use their accounts anymore, etc.). 😉 I care for each person who cares back though. But finding out that you’ve got 20 dedicated peepz on Feedly is pretty cool though!!! And I’m honored to hear us among your own Feedly buddies!! I might try it out and use it the same way as you too maybe. I just transitioned into using a separate email and getting… Read more »

Tanya @ Rantings of a Reading Addict

I do not seem to have trouble with Netgalley, but not once have I been approved on Edelweiss. My goal is to spruce up my profiles on both sites this month and see if a new profile makes a difference on Edelweiss. Thanks for the info and links!

Caro @ bookcheshirecat

Wow this post is exactly what I needed and a literal life saver I have always been struggling with filling out my profile for Edelweiss and Netgalley, because I was super awkward about what to write. Now I’m going to rework my profiles a bit and polish them. Thanks for the post, as it’s really, really helpful 🙂

Nicole @ Feed Your Fiction Addiction

I’ve been thinking about going back and revamping my profiles a bit. My info is getting old and it’s good to update it occasionally. You mentioned not including links, and I’ve always thought that was sort of redundant, so I’d been wondering if I should take them out. I’m sort of undecided. I didn’t realize that you could check the quality of your Edelweiss profile. I’ll have to do that! By the way, feel free to link these posts up in the Discussion Challenge link-up. Even though they’re more instructional than discussions, per se, they are super helpful and they… Read more »

3 years ago

I am kinda late for this post, but I am really thankful for it. Recently my Edelweiss requests have been denied often and while I realise it is possibly because I have not posted regularly (real life), my profile strength was just ‘fair’. I changed it to ‘excellent’ today so I hope my success rate will improve a bit 🙂


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